POP Retail Screens: Critical Decision Factors & Hardware Variations

2019-02-12

Today’s Retail Signage Projects come with different requirements, they are mainly about cost & performance as well as the specific user interactivity flow.

To make a right decision in choosing the most suitable retail POP hardware has become a challenge for most retail fixture makers and retail furniture manufacturers, before they start to understand the critical decision factors & the available hardware variations.

Supposing there is a project requiring a 7-inch openframed POP Video Player motion sensor activated,

We are actually facing at least 3 hardware options as below:
1# Deluxe  model No. OP7007, Specification Sheet

• 12V input,
• 1080P decoder,
• without on-board memory,
• 720P seamless video loop (what’s this ? click the  link )
• IPS 350 nits brightness full viewing angle screen;
• metallic casing;

2# Economy, a cost-down version of OP7007

• 5V input,
• 1080P decoder,
• without on-board memory,
• 720P seamless video loop,
• IPS 350 nits full viewing angle screen;
• metallic casing;

3# Entry-Level, model No. OP7003, Specification Sheet

• 5V input,
• 720P decoder(no seamless video loop),
• with built-in 256MB on-board memory,
• TN Screen with limited viewing angle screen ;
• Plastic casing;

It is not difficult for us to figure out the full list of decision factors:

>>>User Experience: 1# seamless loop or not ; 2# full viewing angle or limited;

>>>Cost: housing materials, memory option, input power voltage,

>>>Media decoder type,

>>>Screen type;

>>>Ease & method of deployment: SD card Vs  on-board memory (USB auto-copy is available to both options);

Each variable mentioned above plays some impact for end-user, it is always important to understand the actual requirements. Fortunately, today’s retail fixture design agencies & manufacturers are happy to learn to understand what they need and what they will get.

AOK Displays has committed to become a decision-free, IKEA-like total solution provider for retail signage, we look forward to sharing client’s needs and wants, contact us today.