Pickup Lift & Learn RFID Retail Video Screen To Enhance In-Store Shopper Engagement
Lift and learn RFID solution let shoppers pickup & learn product info by playing corresponding videos triggered by RFID tags.
By adding small RFID tags onto retail demonstration items, the pickup event could be detected as soon as the picked-up item goes outside the antenna area. With this RFID enabled pickup trigger, The physical retail stores could provide shoppers with the best sensory experience. Allowed them to touch and feel products, immerse in brand experiences, and engage with sales associates, who provide tips and reaffirm shopper enthusiasm for new purchases. Lift & Learn can be an important part of the in-store brand experience to help engage with customers and provide them with a highly tactile and interactive experience.
Advantages:
- Tech-free Setup: Plug & Play basis, and encode or modify RFID tags would just require 2 button presses on our RFID writer kit. check instruction online: RFID_Writer_Kit_instructions.pdf
- Fast Response: No black screen, video transition is smoothly. Fast & sensitive RFID reading response, instant video triggering creates impressive impression to shoppers.
- Compatible with 3rd Party Android App
The lift & learn solution includes an android video player app running on screen, sized up to 55-inch with up to 100 IoT sensors, monitoring the retail demo items in-store. A customer can pick up a bottle(or a shoe, a speaker, etc ) to learn more about that product, or pick up two items and see a side by side comparison on the retail screen. With all interactions logged and camera analytics data pushed to Cloud content management system for further analysis ( needs app integration) , the customer is able to get deep insight and actionable data about the shopper and their interactions with their products. With our RFID tag generator kit, end-users could create or change new or replacement tag codes when needed. All the operations are tech-free.
Here is a demo video to illustrate our RFID retail advertising solution:
►Processor:Mstar /RK3288
►Panel Size: 7.0/ 8.0/10.1/11.6/13.3/15.6/17.3/18.5/21.5/23.8/27/31.5/43/55-inch
►Touchscreen: Optional ;
Custom Options:
►Trigger buttons for selection video / volume combined with LED lighting;
►Output for LED lightning 5/12V;
►Any retail POP related senors such as Motion Sensor / Tilt-up light Sensor;
►Multiple Audio Outputs for speakers & headphones demonstration;
►Auto-sensing for shopper’s audio device line-in;
Processor | RK3288 | Mstar |
RAM | 2GB | Built-in |
ROM | 8GB | External memory |
Network | WiFi & Ethernet | No |
Camera | 2.0MP Frontal | No |
Touchscreen | Capacitive Multi-touch | Capacitive Single Touch |
Interface | SD Card;USBx4;DC in;RJ45,3.5mm | SD Card, USB, 3.5mm, DC in |
Audio | MP3,WMA,OGG,AAC,M4A,FLAC,APE,WAV | MP3, FLAC, WAV |
Video | AVI,H.263,H.264,VC‐1,MPEG‐2,MPEG‐4,DIVD/DIVX,Real8/9/10,RM,RMVB,PMP,FLV,MP4,M4V,VOB,WMV, 3GP,MKV,AS- F,3G2M4V,MJPEG,RV10 up to 1920×1080 | AVI (Xvid decoder ), up to 1920×1080 |
Photo | JPG, BMP, PNG, GIF | JPG, BMP, PNG, GIF |
RFID Communication | USB, Serial | Serial |
RFID Frequency | 13.56MHz | 13.56MHz |
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